Blog
Guides to creator marketing and AI search.
How AI and consumer brands run creator campaigns that travel, and how to get found, cited and recommended by AI assistants. Written by the team at Dime Inc.
GEO and AI search
What is GEO? Generative engine optimization vs. SEO
GEO is the work of getting your brand found, cited and recommended by AI assistants like ChatGPT and Perplexity. Here is how it differs from SEO and where to start.Read the post →How to get your brand recommended by ChatGPT and Perplexity
A practical guide to getting your brand named in ChatGPT and Perplexity answers, from crawler access and HTML rendering to answer-first pages and third-party mentions.Read the post →A GEO readiness checklist for your website
The checks we run first when auditing a site for AI search: crawler access, HTML rendering, page structure, structured data, prompt fit and off-site mentions.Read the post →How creator content feeds AI search visibility
AI assistants describe brands using what other people say about them. Here is how creator videos, posts and reviews end up shaping ChatGPT, Perplexity and Google AI answers.Read the post →
Creator marketing
How AI and tech startups should run influencer campaigns
How AI and tech startups can plan creator campaigns that drive real adoption, with lessons from Dime campaigns for Suno, CodeRabbit, ByteDance's Gauth and ElevenLabs.Read the post →How to budget a creator campaign for a tech product
A step-by-step way to budget an influencer campaign for an app or tech product, working back from your goal to creator count, fees, production, usage rights and testing.Read the post →YouTube vs. TikTok vs. Instagram creators for app growth
Which creator platform fits your app or tech product? A practical comparison of TikTok, Instagram and YouTube for reach, demos, search and conversion, plus where LinkedIn and X fit.Read the post →
Work with Dime
Want help getting your brand talked about and recommended?
Dime runs creator campaigns at scale and GEO programs that get brands found in ChatGPT, Perplexity, Google AI Overviews and Copilot. Tell us what you are launching and we will reply within 24 hours.